Nearly every organization we have interacted with at Qualytics has had the problem of entity resolution as a fundamental data quality problem. You have many records in your organization that correspond to the same real-world entity, yet they are spelled slightly differently – think Greenspring Corp and Greenspring Corporation; they are the same company, but our systems often treat them as different entities. This causes redundancies, requires manual intervention (and a metric ton of queries) to identify which records should be the same, which of the entity records is acceptable, and ultimately drive towards a resolution. Most enterprises cannot even answer the question of how they detect similarly-named entities.
Learning from our customers, we are excited to share how users can go about managing entity resolution within a few clicks in their organizations.
The Qualytics Approach To Entity Resolution
We treat Entity Resolution as just another Check Type. Your team can define an entity resolution rule that can utilize any (or all) of three distinct approaches:
- Pair Substrings: comparing the entries based on text (e.g., John Smith / Jonathan Smith)
- Pair Homophones: comparing the entries phonetically (e.g., Fyladalphea / Philadelphia)
- Spelling Similarities: similarities based on the distribution and placement of letters (e.g., J.P Morgan Chase / Chase Bank)
Real-World Applications And Benefits
Consider a major banking corporation that implemented Qualytics to unify customer data across several regional branches. By employing Qualytics’ entity resolution capabilities, the bank managed to:
- Resolve Duplicate Records: Significant reduction in duplicate customer information, leading to clearer insights and less clutter.
- Category Management: Categorize entities into multiple classifications, improving data usability across business functions.
- Enhance Customer Experience: By having a unified view of each customer, the bank could tailor its services more effectively, leading to improved customer satisfaction.
Future Outlook And Innovations
Looking ahead, Qualytics continues to innovate, ensuring our solutions not only meet the current demands of data management but also anticipate future challenges. We are constantly enhancing our entity resolution capabilities with more advanced algorithms and integration features (think MDM & Catalog) that promise even greater accuracy and user-friendliness.
Qualytics is at the forefront of adopting entity management & resolution capabilities into operational data quality, providing capabilities that transform data chaos into data clarity.
Interested in seeing what Qualytics can do for your enterprise? Reach out to us for a demo and start your journey towards exceptional data quality today.
